Speakers
ABSTRACT
"At this year's PAN SIG forum, we will explore the impact of AI on cross-cultural business communication. In today’s interconnected global environment, effective communication across cultures is essential. For Japanese businesses, where English plays a central role in international interactions, AI-powered English communication tools present both opportunities and challenges. Technologies such as translation apps and AI-driven chatbots help break down language barriers, facilitating smoother collaboration with global partners.
AI does more than bridge language gaps; it transforms communication by enabling multimodal interactions that integrate text, voice, and visual elements, enhancing the depth and clarity of exchanges. This multimodality is particularly beneficial in Japanese business contexts, where visual aids can simplify complex ideas and address the challenges posed by language distance between Japanese and English.
Yet, reliance on AI raises important concerns. Does it foster genuine cross-cultural understanding, or does it merely mask underlying linguistic and cultural differences? While AI supports the use of English as a global medium, excessive dependence on these tools may limit Japanese professionals' language development and intercultural skills. This forum will delve into these issues, examining how AI-mediated multimodal communication influences Japanese business professionals’ engagement with English in real-world settings.
RELEVANT SIG | Business Communication |
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